{"id":1027,"date":"2011-11-30T10:22:25","date_gmt":"2011-11-30T10:22:25","guid":{"rendered":"http:\/\/www.plumrocket.com\/blog\/?p=1027"},"modified":"2021-09-30T14:29:56","modified_gmt":"2021-09-30T14:29:56","slug":"typical-seo-mistakes","status":"publish","type":"post","link":"https:\/\/plumrocket.com\/blog\/typical-seo-mistakes","title":{"rendered":"Typical SEO Mistakes and a Little Something More\u2026"},"content":{"rendered":"<p>Every now and then we can hear the question \u201cWhy my website doesn\u2019t work?\u201d. And it is a pity to hear these desperate appeals from beginning website owners. No wonder they are frustrated \u2013 they\u2019ve paid for the business idea (or, hopefully, they made it up themselves), web hosting, <a title=\"Web development NYC\" href=\"\/magento-pay-as-you-go-development\" target=\"_blank\" rel=\"nofollow noopener\">web development<\/a>, web design, they worked with photographers and marketers\u2026 and got nothing in the end: no traffic, to visitors, no customers, no return of expenses via PPC Ads. Anyone would feel desperate in this situation.<\/p>\n<p>But now it\u2019s time to stop moaning and start acting.<!--more--><\/p>\n<p>We, at Plumrocket Inc., suggest analyzing <strong>typical SEO mistakes<\/strong> which hamper the \u201cvisitor-to-customer\u201d conversion.<\/p>\n<ul>\n<li>In respect of SEO, make sure that the Keyword Search matches you landing page. Your landing page should be just \u201cflooded\u201d with the keywords you aim at. If you want your PPC campaign to pay off, pick the same set of keywords and keyphrases for your Ads too. Search Engine spiders are gonna love your landing page! A few more tips for search engine optimization can be found <a href=\"\/blog\/how-to-create-seo-friendly-urls\">here<\/a>.<\/li>\n<li>A clear call to action is very often overlooked by beginning website owners too. Keep in mind that a focused call to action can easily <em>convert your visitors into customers<\/em> Encourage visitors to explore your website, move from one page to another, from one category to related subcategories. Let them comment, and tag the products, and of course, remind them of your presence and readiness to help your customers.\u00a0 Here are the <a title=\"Call-to-Action Marketing\" href=\"https:\/\/www.crazyegg.com\/blog\/call-to-action-phrases\/\" target=\"_blank\" rel=\"nofollow noopener\">12 best \u201ccall-to-action\u201d phrases<\/a>.<\/li>\n<li>Another typical SEO mistake is too much flash on your website. IF you have a flash homepage\u2026 it is a disaster. It can be beautiful and appealing BUT how do you expect spiders to find your site (not to say \u2013 rank it highly), if you\u2019ve added no content to your home or landing page?! Imagine that <span style=\"text-decoration: underline;\">somehow<\/span> a wandering Internet surfer encountered your website, how will he guess what you offer? You can hope for his curiosity, but inquiring internet users are a rare species in our rapid time. Have a look at this website design.<a title=\"http:\/\/www.spyralmultimedia.com\/\" href=\"http:\/\/www.spyralmultimedia.com\/\" target=\"_blank\" rel=\"nofolow noopener\"><img loading=\"lazy\" class=\"aligncenter size-full wp-image-1028\" title=\"Flash homepage\" src=\"https:\/\/plumrocket.com\/blog\/wp-content\/uploads\/2011\/11\/flash-homepage.jpg\" alt=\"flash homepage\" width=\"400\" height=\"300\" srcset=\"https:\/\/plumrocket.com\/blog\/wp-content\/uploads\/2011\/11\/flash-homepage.jpg 400w, https:\/\/plumrocket.com\/blog\/wp-content\/uploads\/2011\/11\/flash-homepage-300x225.jpg 300w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/a><\/li>\n<\/ul>\n<p>It is beautiful and creative indeed, but unfortunately, it is invisible for search spiders and there\u2019s no content to lead them further into the site\u2026\u00a0 So, what\u2019s the use of it if doesn\u2019t bring you, customers? It doesn\u2019t mean that you should not use flash at all. But there are so many other pages for it, aren\u2019t there? For more SEO Mistakes read <a title=\"Typical Mistakes in Creating Websites for SEO\" href=\"http:\/\/www.successonline.ie\/seo\/4-typical-mistakes-in-creating-websites-for-seo\/\" target=\"_blank\" rel=\"nofollow noopener\">here<\/a>.<\/p>\n<p>And finally\u2026 the little something we promised you: let your visitors see a personality behind your website. Make sure you have added a \u201cpersonal touch\u201d to your website to let the customers see not only a business partner in you but a reliable friend too. Your <em>\u201cAbout Us\u201d page<\/em> is where you can open your company\u2019s heart by providing an effective bio of how it all started. You can also add social networking buttons and testimonials. Somebody\u2019s good experience with your business will encourage visitors to your website to trust you more.<\/p>\n<p>We tried these tips on our clients\u2019 sites and got outstanding results. We hope that they will help you avoid typical SEO mistakes too and convert all your visitors to customers!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Every now and then we can hear the question \u201cWhy my website doesn\u2019t work?\u201d. And it is a pity to hear these desperate appeals from beginning website owners. No wonder they are frustrated \u2013 they\u2019ve paid for the business idea (or, hopefully, they made it up themselves), web hosting, web development, web design, they worked&#133; <a class=\"read-more\" href=\"https:\/\/plumrocket.com\/blog\/typical-seo-mistakes\">Read More<\/a><\/p>\n","protected":false},"author":1,"featured_media":3079,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[40,82],"tags":[65,68,89,88,90],"table_tags":[],"_links":{"self":[{"href":"https:\/\/plumrocket.com\/blog\/wp-json\/wp\/v2\/posts\/1027"}],"collection":[{"href":"https:\/\/plumrocket.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/plumrocket.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/plumrocket.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/plumrocket.com\/blog\/wp-json\/wp\/v2\/comments?post=1027"}],"version-history":[{"count":29,"href":"https:\/\/plumrocket.com\/blog\/wp-json\/wp\/v2\/posts\/1027\/revisions"}],"predecessor-version":[{"id":7496,"href":"https:\/\/plumrocket.com\/blog\/wp-json\/wp\/v2\/posts\/1027\/revisions\/7496"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/plumrocket.com\/blog\/wp-json\/wp\/v2\/media\/3079"}],"wp:attachment":[{"href":"https:\/\/plumrocket.com\/blog\/wp-json\/wp\/v2\/media?parent=1027"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/plumrocket.com\/blog\/wp-json\/wp\/v2\/categories?post=1027"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/plumrocket.com\/blog\/wp-json\/wp\/v2\/tags?post=1027"},{"taxonomy":"table_tags","embeddable":true,"href":"https:\/\/plumrocket.com\/blog\/wp-json\/wp\/v2\/table_tags?post=1027"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}