Google Analytics is a free service offered by Google that generates detailed statistics about visitors to a website. It is the most widely used service by web marketers. Whether you own a small hobby website or a huge online business website you can easily trace the web activity. Today we are going to find out what makes Google Analytics so popular among Internet users.
We can assume that one of the main prerogatives of Google Analytics is that it is free. When you have to pay for web development and support of your website, it’s no wonder you want to save money on its monitoring. Continue reading