High website speed not only plays a crucial role in enhancing user experience, but it’s also directly related to the bottom-line business metrics, such as conversion rates, traffic, and revenue. This correlation has been thoroughly researched, especially after Google Search announced the use of Core Web Vitals in ranking factor in 2021.
Our new website is up and running!
Great news! Our website is open again after massive re-design and content rewriting. Always too busy with our client’s projects we didn’t have time to finish our own presentation on the web. On our website, you will find information about our special website development plans, learn more about search engine optimization and ways how we… Read More
Prepare Your Magento Store for Google Analytics 4
The tools and platforms we use to run our online businesses are constantly evolving with the evolution of technology. The upcoming end of life of Universal Analytics, scheduled for 1 July 2023, is one such change. This development is a significant shift in the Analytics field, and website owners are encouraged to migrate to more… Read More
Announcing: Plumrocket and Hyvä Partnership
With over 15 years of experience and a deep passion for Magento and eCommerce development, Plumrocket strives for innovation and improvement. And today, we are excited to share some wonderful news! Plumrocket has achieved a significant milestone by becoming an official Hyvä Technical Partner. This collaboration represents a deep commitment to enhancing your eCommerce experience… Read More
Free Marketing Calendars 2018
We are happy to present you our annual compilation of free e-commerce marketing calendars! In our selection you can find the marketing calendars 2018 for the countries of North America and Latin America, Europe, Nordic and Asia-Pacific regions. At Plumrocket we are convinced that every business owner will find our marketing calendars beneficial for their businesses. What is a marketing calendar and… Read More
Privacy Sandbox: Is Your Business Ready for Google Chrome Changes?
Data privacy has been a great concern for Internet users in recent years. Among the myriad of worries, targeted advertising and cross-site tracking have gained significant attention. You must have noticed at least once that if you click on a product through an ad, similar product ads start following you everywhere on the web. This… Read More
Magento 2 Cookie Notice: Everything You Need to Know
Cookies are playing a key role in enhancing user experience and providing personalized content in today’s digital landscape. However, you must inform visitors about the use of cookies on your website and obtain their consent to this effect as required by the Cookie Law. You will find everything you need to know about cookies and… Read More
How to Effectively Handle & Manage Magento 2 Returns
With the increasing popularity of online shopping over the last decades, product returns have become an integral part of the customer buying experience. Except for regular returns, many shoppers now purchase different sizes of an item with the intent to return the ones that don’t fit. And while returns can lead to higher operational costs… Read More
Cloudways Magento Hosting: Maximizing E-commerce Performance
When it comes to setting up an e-commerce store, the platform you choose is as crucial as the products you sell. Magento, known for its robustness and flexibility, is a platform of choice for many online merchants. However, the true potential of a Magento store can only be unleashed when it’s backed by stellar hosting… Read More
Magento 2.4.7 Upgrade: What to Consider
The latest version of Magento, one of the most popular eCommerce platforms, was released on April 9, 2024. Although it’s a minor release (2.4.x change, not 2.x.0), it is packed with significant security enhancements, performance optimizations, and new features. But before you rush to upgrade Magento to the latest version, let’s take a strategic look… Read More
Iconic Animal Logos
There are dozens of logos easily recognizable all over the world. Who doesn’t know the famous Coca-Cola brand or minimalist Nike sign? Or do you happen to know a person who has no idea what a bitten Apple, or a huge yellow letter “M” against a red background mean? These are iconic logos. Created in… Read More
Free Marketing Calendars 2019
It is well-known that successful marketing depends on planning, and one of the greatest ways to avoid missing any details is to use marketing calendars 2019. Going beyond basic scheduling, a calendar can be used for all aspects of your marketing strategy: determining the target audience, setting up your business objectives, tracking resources, and a… Read More