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Meet Magento NYC & Canada 2025: Must-Attend Ecommerce Event of the Year

Meet Magento NYC & Canada 2025: Must-Attend Ecommerce Event of the Year

October 3, 2025
eCommerce, News
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This fall, the Magento and Adobe Commerce community is gathering for two major events — starting with Meet Magento NYC on October 28, 2025 at Civic Hall, Manhattan.

Then on November 13, 2025, the excitement moves north for the first-ever Meet Magento Canada in Toronto, bringing the same world-class speakers, practical sessions, and global community energy to a new stage.

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Do I Need SEO for My e-Commerce Website? Top 10 SEO Tips

Do I Need SEO for My e-Commerce Website? Top 10 SEO Tips

December 7, 2011
Search Engines Optimization
Leave a comment 2011-07-12 09:03:18 plumrocket

This post is intended to help those website owners who run an e-commerce website and want to improve its ranking in search engines listings. Let’s make it clear: you have the best web hosting that never fails; you have intuitive navigation and beautiful website design but your website doesn’t bring you the expected profit. What’s… Read More

Web Design Trends 2011/2012 Part #2

Web Design Trends 2011/2012 Part #2

December 2, 2011
Web design
1 Comment 2011-02-12 09:35:40 plumrocket

Let’s continue our previous post about web design trends… 6. Big Images & Photo Backgrounds Nowadays, super high-quality photos are used as backgrounds of websites. Due to such hyper-realistic backgrounds, it is impossible to take your eyes off the screen. It is important to get a content-appropriate picture. You can also try using a slightly… Read More

Typical SEO Mistakes and a Little Something More…

Typical SEO Mistakes and a Little Something More…

November 30, 2011
Marketing, Search Engines Optimization
1 Comment 2011-30-11 10:22:25 plumrocket

Every now and then we can hear the question “Why my website doesn’t work?”. And it is a pity to hear these desperate appeals from beginning website owners. No wonder they are frustrated – they’ve paid for the business idea (or, hopefully, they made it up themselves), web hosting, web development, web design, they worked… Read More

SEO: Using SEO-Friendly URLs

SEO: Using SEO-Friendly URLs

November 25, 2011
Search Engines Optimization
2 comments 2011-25-11 13:19:19 plumrocket

When we talk with our customers the first point to discuss for us is the URL of their website. We explain to them the importance of an SEO-Friendly URL. Do you want to know more about this SEO Tip? URL stands for Uniform Resource Locator. Search engine optimization depends greatly on the URLs you use… Read More

Once again about … Google Analytics

Once again about … Google Analytics

November 23, 2011
Search Engines Optimization
Leave a comment 2011-23-11 12:51:17 plumrocket

Google Analytics is a free service offered by Google that generates detailed statistics about visitors to a website. It is the most widely used service by web marketers. Whether you own a small hobby website or a huge online business website you can easily trace the web activity. Today we are going to find out what… Read More

To be or not to be a web host…

To be or not to be a web host…

November 18, 2011
Web hosting
2 comments 2011-18-11 11:29:49 plumrocket

If you are deciding to start your own web hosting business there are some points you should carefully consider: 1) First of all, remember that just like any other business web hosting can fail in its first year. If you have enough start-up capital to pay your employees and the bills to stay afloat during… Read More

Web Design Trends 2011/2012 Part #1

Web Design Trends 2011/2012 Part #1

November 16, 2011
Web design
2 comments 2011-16-11 10:28:38 plumrocket

Web design trends come and go. It’s difficult to predict the future of web design, but still, there are some changes that are worth talking about. Here we will tell you about current web design trends and explain the very concept behind each trend. 1. The priority of a website’s functionality over its graphics. The… Read More

How to Make Use of Case Management Systems

How to Make Use of Case Management Systems

November 11, 2011
Programming, Website Development
Leave a comment 2011-11-11 09:16:51 plumrocket

Many people underestimate the benefits which can be derived from the implementation of a case management system into their work.  When properly used, this intranet system can provide a quick return of investment. The purpose of this post is to help you understand the reasons why you should start using a CMS system to facilitate… Read More

Free Templates vs. Custom-Designed Websites

Free Templates vs. Custom-Designed Websites

November 9, 2011
Web design
Leave a comment 2011-09-11 09:23:36 plumrocket

When you are starting your online business you want to make it stand out from the crowd. Today we’ll try to find out whether it’s better to use a free template or a custom-designed website for your business project. If you have no web design or web development skills you can build a website using… Read More

How to create a membership website

How to create a membership website

November 4, 2011
eCommerce, Website Development
Leave a comment 2011-04-11 02:09:30 plumrocket

Recently our company launched a new website based on the platform Magento using its multi-store-retailing functionality. The main idea of such projects is to provide access only for logged-in users and let them create their accounts. Why should it work?, you might ask me. The thing is that member only websites are aimed at people… Read More

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Must-Have Extensions to Improve Product Reviews in Magento 2

Must-Have Extensions to Improve Product Reviews in Magento 2

August 16, 2024
eCommerce, Marketing
Leave a comment 2024-16-08 10:58:20 Anna Vyhura

Today, it is impossible to imagine an ecommerce store without a review section, and this is especially true for Magento 2 platforms. While Magento offers baseline review capabilities, truly harnessing the power of customer feedback to build trust, gain insights, and directly boost sales often requires going beyond the default setup. Reviews serve as critical… Read More

Newsletter Popup Design Examples That Actually Work

Newsletter Popup Design Examples That Actually Work

January 24, 2025
eCommerce, Marketing, Web design
Leave a comment 2025-24-01 13:53:36 Anna Vyhura

When landing on the website, users often encounter a small window that encourages them to subscribe to email updates. This window is called a newsletter popup, and in exchange for an email subscription, it offers value, such as discounts, exclusive content, or news. When properly implemented, the popup may serve as an effective marketing tool, helping grow the email list and boosting customer engagement without being intrusive.

Magento 2 Structured Data Guide: Key Types & Setup Tips

Magento 2 Structured Data Guide: Key Types & Setup Tips

October 9, 2024
Search Engines Optimization
Leave a comment 2024-09-10 16:04:45 Anna Vyhura

Some websites, especially complex ones, struggle with Google crawling. It might take time to process information and images on a page. To help search engines better understand the page’s content, you can implement structured data. Magento 2 structured data organizes information so that Google can process it more easily and quickly. Rich snippets, which appear… Read More

Free Marketing Calendars 2018

Free Marketing Calendars 2018

January 19, 2018
eCommerce, Marketing
5 comments 2018-19-01 12:51:15 plumrocket

We are happy to present you our annual compilation of free e-commerce marketing calendars! In our selection you can find the marketing calendars 2018 for the countries of North America and Latin America,  Europe,  Nordic  and Asia-Pacific regions.  At Plumrocket we are convinced that every business owner will find our marketing calendars beneficial for their businesses. What is a marketing calendar and… Read More

Meet Magento NYC 2024: Discover Why You Can’t Miss It

Meet Magento NYC 2024: Discover Why You Can’t Miss It

September 19, 2024
eCommerce, News
Leave a comment 2024-19-09 15:41:12 Anastasiia Yaremchuk

Meet Magento NYC 2024 is just around the corner, and it promises to be one of the most insightful ecommerce events of the year. Scheduled for October 10, this year’s conference will unite Magento enthusiasts, developers, merchants, and industry leaders to share experiences and get inspired for new initiatives. In this spirit of collaboration, Plumorcket… Read More

30 Best Shopify Apps That Increase Sales in 2025 (Proven Winners)

30 Best Shopify Apps That Increase Sales in 2025 (Proven Winners)

April 23, 2025
eCommerce, Marketing
Leave a comment 2025-23-04 15:00:49 Anna Vyhura

Hitting a sales plateau on your Shopify store? You’ve built a great brand and curated fantastic products, but driving consistent, predictable sales growth in today’s competitive e-commerce landscape can feel like an uphill battle. The good news? You don’t have to do it alone. The Shopify App Store is brimming with powerful tools designed specifically… Read More

Exploring the Magento 2.4.8 Release: What You Need to Know

Exploring the Magento 2.4.8 Release: What You Need to Know

March 27, 2025
eCommerce
Leave a comment 2025-27-03 17:00:45 Anna Vyhura

The Magento 2.4.8 Release date is set for April 8, 2025. Also known as Adobe Commerce 2.4.8, this update focuses on enhancing security, performance, and overall platform stability. While it doesn’t introduce major new features typically seen in minor version upgrades (like 2.5.x), it includes crucial improvements and compatibility updates necessary for maintaining a secure… Read More

Order Tracking Page Design: DOs and DON’Ts

Order Tracking Page Design: DOs and DON’Ts

September 17, 2024
eCommerce, Marketing, Web design
Leave a comment 2024-17-09 12:21:27 Anna Vyhura

The order tracking page is the place on the website where customers can keep track of their orders and check their statuses. Optimizing this page is as necessary as optimizing the homepage or product page, because there you can encourage more sales. However, the order tracking page is different from other pages, so the optimization process and strategies used should be appropriate to its purposes.

The Fastest eCommerce Platform: Revealing Speed and Optimization Tips

The Fastest eCommerce Platform: Revealing Speed and Optimization Tips

January 8, 2025
eCommerce, Search Engines Optimization
Leave a comment 2025-08-01 10:37:43 Anastasiia Yaremchuk

High website speed not only plays a crucial role in enhancing user experience, but it’s also directly related to the bottom-line business metrics, such as conversion rates, traffic, and revenue. This correlation has been thoroughly researched, especially after Google Search announced the use of Core Web Vitals in ranking factor in 2021.

Guide to Global Privacy Control (GPC) & Real-World Examples

Guide to Global Privacy Control (GPC) & Real-World Examples

April 18, 2025
eCommerce
Leave a comment 2025-18-04 10:47:14 Anna Vyhura

It’s no secret: online privacy is a major concern for consumers today. People are more aware than ever about how their data is used, and they’re demanding more control. This shift has led to new regulations like the California Consumer Privacy Act (CCPA) and its amendment, the California Privacy Rights Act (CPRA). Furthermore, similar privacy… Read More

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