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Meet Magento NYC & Canada 2025: Must-Attend Ecommerce Event of the Year

Meet Magento NYC & Canada 2025: Must-Attend Ecommerce Event of the Year

October 3, 2025
eCommerce, News
Leave a comment

This fall, the Magento and Adobe Commerce community is gathering for two major events — starting with Meet Magento NYC on October 28, 2025 at Civic Hall, Manhattan.

Then on November 13, 2025, the excitement moves north for the first-ever Meet Magento Canada in Toronto, bringing the same world-class speakers, practical sessions, and global community energy to a new stage.

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Current Trends in E-Commerce Website Optimization

Current Trends in E-Commerce Website Optimization

April 6, 2012
Search Engines Optimization
1 Comment 2012-06-04 08:58:34 plumrocket

We have analyzed the latest news in the SEO industry and decided to share some points with you. Here you will find an overview of the new trends in optimization techniques. But before we dwell on the topic let’s recollect the essence of any SEO strategy. Thus, before you launch your SEO campaign, you should… Read More

Why Should Small Business Websites Start Blogging?

Why Should Small Business Websites Start Blogging?

April 4, 2012
Marketing, Search Engines Optimization
Leave a comment 2012-04-04 10:00:59 plumrocket

There are many points to consider if you are planning to start blogging, but the first thing you should remember is that having a blog for a small business website is the key to achieve industry awareness and credibility. Besides, it will help you attract new business and employees, media coverage, more opportunities and many… Read More

Landing Page Optimization Tips

Landing Page Optimization Tips

March 30, 2012
Web design
Leave a comment 2012-30-03 09:21:31 plumrocket

Today we would like to share a few landing page optimization tips with you.If you business depends on online conversions based on your business website you should take good care to make your landing page give you the maximum result. 1. Analyze Your PlatformBefore you begin tuning your landing page, you first must have a… Read More

Web Design: In Search for Inspiration

Web Design: In Search for Inspiration

March 23, 2012
Web design
Leave a comment 2012-23-03 11:36:00 plumrocket

Web design requires a creative type of personality. You have to be able to see that something special everywhere; you must have that sixth feeling to make you projects unique and impressive. A good designer is a creative designer. But what should you do if instead of dozens of new ideas your mind produces only… Read More

How to Avoid Common Mistakes in Web design

How to Avoid Common Mistakes in Web design

March 21, 2012
Web design
2 comments 2012-21-03 10:39:04 plumrocket

We have already covered several topics dealing with efficient websites. Today we’d like to focus on another aspect of a good website: proficient design. There are lots of tips on what makes a good website design, but we want to attract your attention to common web design mistakes and ways to avoid them. 1. First, don’t… Read More

Basic SEO Rules

Basic SEO Rules

March 19, 2012
Search Engines Optimization
1 Comment 2012-19-03 12:20:46 plumrocket

Search Engine Optimisation (SEO)has become the crucial element of a newly launched website. Still, some website owners very often neglect basic SEO Rules which could prevent numerous problems with both website ranking and content management. They say practice makes perfect. That’s why we decided to review the main SEO tips again.

How not to Design a Logo

How not to Design a Logo

March 14, 2012
Web design
Leave a comment 2012-14-03 09:22:04 plumrocket

An indispensable element of any brand, company or business is a logo. Is it possible to imagine McDonald’s without its famous yellow ‘M’, or Starbucks without its twin-tailed siren? A good logo is very valuable for your business. It is what will bring you immediate recognition, trust and loyalty. That’s why try hard to design… Read More

How to Increase Traffic by Means of Recovering Your Lost Visitors: User Friendly Error Pages

How to Increase Traffic by Means of Recovering Your Lost Visitors: User Friendly Error Pages

March 7, 2012
Search Engines Optimization
Leave a comment 2012-07-03 18:07:31 plumrocket

If you are reading this, you probably are either a keen internet user or a person interested in increasing traffic by all means. Website ranking by search engines greatly depends on its traffic. One of the ways to increase it is to make your previously lost visitors come back to your website. Or, you can… Read More

The Interaction between Content, SEO and Social media

The Interaction between Content, SEO and Social media

March 2, 2012
Marketing, Search Engines Optimization
Leave a comment 2012-02-03 13:32:52 plumrocket

Twitter chats, Facebook, Google+ and other social media platforms are steadily growing in popularity. Online marketers have already learned how to use them for their business strategies, but today we would like to analyze the interaction between content, SEO and social media. Well, good content is the basis of any website. It has to be… Read More

How to Make a Website that Works?

How to Make a Website that Works?

March 1, 2012
Marketing, Search Engines Optimization
Leave a comment 2012-01-03 16:48:10 plumrocket

Are you going to start your own business? Then you need a website to provide more and more customers for you. But there is one thing you have to keep in mind. A website to ensure your online presence is not enough anymore, – an efficient website has to work, bringing you both clients and… Read More

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Must-Have Extensions to Improve Product Reviews in Magento 2

Must-Have Extensions to Improve Product Reviews in Magento 2

August 16, 2024
eCommerce, Marketing
Leave a comment 2024-16-08 10:58:20 Anna Vyhura

Today, it is impossible to imagine an ecommerce store without a review section, and this is especially true for Magento 2 platforms. While Magento offers baseline review capabilities, truly harnessing the power of customer feedback to build trust, gain insights, and directly boost sales often requires going beyond the default setup. Reviews serve as critical… Read More

Newsletter Popup Design Examples That Actually Work

Newsletter Popup Design Examples That Actually Work

January 24, 2025
eCommerce, Marketing, Web design
Leave a comment 2025-24-01 13:53:36 Anna Vyhura

When landing on the website, users often encounter a small window that encourages them to subscribe to email updates. This window is called a newsletter popup, and in exchange for an email subscription, it offers value, such as discounts, exclusive content, or news. When properly implemented, the popup may serve as an effective marketing tool, helping grow the email list and boosting customer engagement without being intrusive.

Magento 2 Structured Data Guide: Key Types & Setup Tips

Magento 2 Structured Data Guide: Key Types & Setup Tips

October 9, 2024
Search Engines Optimization
Leave a comment 2024-09-10 16:04:45 Anna Vyhura

Some websites, especially complex ones, struggle with Google crawling. It might take time to process information and images on a page. To help search engines better understand the page’s content, you can implement structured data. Magento 2 structured data organizes information so that Google can process it more easily and quickly. Rich snippets, which appear… Read More

Free Marketing Calendars 2018

Free Marketing Calendars 2018

January 19, 2018
eCommerce, Marketing
5 comments 2018-19-01 12:51:15 plumrocket

We are happy to present you our annual compilation of free e-commerce marketing calendars! In our selection you can find the marketing calendars 2018 for the countries of North America and Latin America,  Europe,  Nordic  and Asia-Pacific regions.  At Plumrocket we are convinced that every business owner will find our marketing calendars beneficial for their businesses. What is a marketing calendar and… Read More

Meet Magento NYC 2024: Discover Why You Can’t Miss It

Meet Magento NYC 2024: Discover Why You Can’t Miss It

September 19, 2024
eCommerce, News
Leave a comment 2024-19-09 15:41:12 Anastasiia Yaremchuk

Meet Magento NYC 2024 is just around the corner, and it promises to be one of the most insightful ecommerce events of the year. Scheduled for October 10, this year’s conference will unite Magento enthusiasts, developers, merchants, and industry leaders to share experiences and get inspired for new initiatives. In this spirit of collaboration, Plumorcket… Read More

30 Best Shopify Apps That Increase Sales in 2025 (Proven Winners)

30 Best Shopify Apps That Increase Sales in 2025 (Proven Winners)

April 23, 2025
eCommerce, Marketing
Leave a comment 2025-23-04 15:00:49 Anna Vyhura

Hitting a sales plateau on your Shopify store? You’ve built a great brand and curated fantastic products, but driving consistent, predictable sales growth in today’s competitive e-commerce landscape can feel like an uphill battle. The good news? You don’t have to do it alone. The Shopify App Store is brimming with powerful tools designed specifically… Read More

Exploring the Magento 2.4.8 Release: What You Need to Know

Exploring the Magento 2.4.8 Release: What You Need to Know

March 27, 2025
eCommerce
Leave a comment 2025-27-03 17:00:45 Anna Vyhura

The Magento 2.4.8 Release date is set for April 8, 2025. Also known as Adobe Commerce 2.4.8, this update focuses on enhancing security, performance, and overall platform stability. While it doesn’t introduce major new features typically seen in minor version upgrades (like 2.5.x), it includes crucial improvements and compatibility updates necessary for maintaining a secure… Read More

Order Tracking Page Design: DOs and DON’Ts

Order Tracking Page Design: DOs and DON’Ts

September 17, 2024
eCommerce, Marketing, Web design
Leave a comment 2024-17-09 12:21:27 Anna Vyhura

The order tracking page is the place on the website where customers can keep track of their orders and check their statuses. Optimizing this page is as necessary as optimizing the homepage or product page, because there you can encourage more sales. However, the order tracking page is different from other pages, so the optimization process and strategies used should be appropriate to its purposes.

The Fastest eCommerce Platform: Revealing Speed and Optimization Tips

The Fastest eCommerce Platform: Revealing Speed and Optimization Tips

January 8, 2025
eCommerce, Search Engines Optimization
Leave a comment 2025-08-01 10:37:43 Anastasiia Yaremchuk

High website speed not only plays a crucial role in enhancing user experience, but it’s also directly related to the bottom-line business metrics, such as conversion rates, traffic, and revenue. This correlation has been thoroughly researched, especially after Google Search announced the use of Core Web Vitals in ranking factor in 2021.

Guide to Global Privacy Control (GPC) & Real-World Examples

Guide to Global Privacy Control (GPC) & Real-World Examples

April 18, 2025
eCommerce
Leave a comment 2025-18-04 10:47:14 Anna Vyhura

It’s no secret: online privacy is a major concern for consumers today. People are more aware than ever about how their data is used, and they’re demanding more control. This shift has led to new regulations like the California Consumer Privacy Act (CCPA) and its amendment, the California Privacy Rights Act (CPRA). Furthermore, similar privacy… Read More

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