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Wix vs Squarespace for Ecommerce: Which One Actually Delivers?

Wix vs Squarespace for Ecommerce: Which One Actually Delivers?

June 13, 2025
eCommerce
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In the fast-paced world of online retail, choosing the right ecommerce platform can make or break your business. Two of the most popular contenders—Wix and Squarespace—offer all-in-one website builders with robust ecommerce capabilities. But when it comes to running a successful online store, which one gives your business the edge?

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On the Use of Black and White Images in Web Design

On the Use of Black and White Images in Web Design

February 8, 2013
Web design
Leave a comment 2013-08-02 11:07:52 plumrocket

You have probably noticed that many websites use high-quality colorful images in their design. They are exciting indeed and they attract and encourage browsing the website for more details. But what about black and white color solutions? Do they work for an effective website design? We feel like investigating this problem. Interested? Well, the reasons… Read More

Reasons Why Vector Graphics Are Better for Logo Design

Reasons Why Vector Graphics Are Better for Logo Design

February 6, 2013
Web design, Website Development
1 Comment 2013-06-02 14:21:38 plumrocket

Currently, raster (bitmap files) and vector graphics are used in web design. But if you want to make a great logo and fully enjoy the use of it you should pick vector graphics for it in the first place. And this is why most designers opt for it. 1. Easier to re-edit. Logo is the… Read More

5 Reasons Why Designers Use Grids in Website Layout

5 Reasons Why Designers Use Grids in Website Layout

February 1, 2013
Web design, Website Development
Leave a comment 2013-01-02 12:30:04 plumrocket

Any web designer strives to make a unique website every time he gets a new task on web design. There are many ways to make a website differ from other ones – one may use different colors, graphics, texts and layout techniques. But there is one feature common to designers all over the world –… Read More

The Best Tips for an Effective Coming Soon Page

The Best Tips for an Effective Coming Soon Page

January 31, 2013
Web design, Website Development
Leave a comment 2013-31-01 08:36:46 plumrocket

Many website owners use coming soon pages to inform the readers that their site is expected to appear online.  Coming soon pages are usually used just when the site is about to be finally launched. Thus, still having your website in the process of designing, you can already establish its identity and the audience you… Read More

How to Increase Sales Using Mobile E-Commerce Websites?

How to Increase Sales Using Mobile E-Commerce Websites?

January 23, 2013
eCommerce, Marketing
Leave a comment 2013-23-01 14:38:33 plumrocket

Previously, we have already mentioned that mobile e-commerce websites should be somewhat different as compared to ordinary websites. So, keep reading to learn in what way photo galleries, product pages, shopping carts and checkout process should be changed to meet the requirements of mobile e-commerce websites.

Using Twitter for Website Promotion

Using Twitter for Website Promotion

January 16, 2013
Marketing, Search Engines Optimization
Leave a comment 2013-16-01 09:31:15 plumrocket

Twitter is sometimes referred to as a “micro-blogging” system. With 140 or less characters one can send messages informing about various events. Using Twitter for website promotion is not a new idea since social media have become an indispensable part of current online marketing. But when talking about your promotion campaign, the success of your… Read More

The New Face of Your Mobile E-Commerce Website

The New Face of Your Mobile E-Commerce Website

January 4, 2013
eCommerce, Web design
Leave a comment 2013-04-01 09:27:35 plumrocket

Nowadays more and more people are using their smartphones instead of desktop computers. And what is more important here is that they are using smartphones even for shopping and purchasing, not entertaining and communicating only. That’s why website creators must respond quickly to these tendencies, using all possible means to provide full-scale mobile-friendly websites. Today,… Read More

Tips to Avoid Common Mistakes in E-Commerce Website Design (part II)

Tips to Avoid Common Mistakes in E-Commerce Website Design (part II)

December 28, 2012
eCommerce, Web design
Leave a comment 2012-28-12 12:40:15 plumrocket

We have previously told you about common mistakes in e-commerce web design. Today, we want to dwell more on this problem to help you avoid similar mistakes in the future. • Tiny Product Images Providing small images can be very irritating to customers. So, don’t even expect them to order at your website if you… Read More

Tips to Avoid Common Mistakes in E-Commerce Website Design (part I)

Tips to Avoid Common Mistakes in E-Commerce Website Design (part I)

December 26, 2012
eCommerce, Web design
Leave a comment 2012-26-12 10:02:42 plumrocket

If you decided to launch your e-commerce website it is important to consider every single detail of its design and layout. We have analyzed common mistakes made in the realm of selling online to help you avoid them when developing your personal online store. To begin with, keep in mind that providing shopping cart software and… Read More

What a Kid Wants: Best Ideas of Web Design for Kids

What a Kid Wants: Best Ideas of Web Design for Kids

December 21, 2012
Web design
1 Comment 2012-21-12 14:57:13 plumrocket

Designing websites for children presents a lot of opportunities for web designers. But at the same time, it requires specified knowledge dealing with children’s psychology and outlook. Today we are going to find out what sort of website will best suit kids’ expectations. Should it be brash and busy or packed with colors, comics and… Read More

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Free Marketing Calendars 2018

Free Marketing Calendars 2018

January 19, 2018
eCommerce, Marketing
5 comments 2018-19-01 12:51:15 plumrocket

We are happy to present you our annual compilation of free e-commerce marketing calendars! In our selection you can find the marketing calendars 2018 for the countries of North America and Latin America,  Europe,  Nordic  and Asia-Pacific regions.  At Plumrocket we are convinced that every business owner will find our marketing calendars beneficial for their businesses. What is a marketing calendar and… Read More

Magento 2 Hyvä Theme: Everything You Should Know

Magento 2 Hyvä Theme: Everything You Should Know

October 18, 2024
eCommerce
Leave a comment 2024-18-10 11:13:23 Anna Vyhura

The success of ecommerce stores mostly depends on converting website visitors into customers. However, low-performing websites can distract users and influence purchases. To thrive in the competitive sphere of e-commerce, it’s crucial to regularly optimize and improve your website to provide the best shopping experience for first-time and returning customers. For merchants facing the performance… Read More

Must-Have Extensions to Improve Product Reviews in Magento 2

Must-Have Extensions to Improve Product Reviews in Magento 2

August 16, 2024
eCommerce, Marketing
Leave a comment 2024-16-08 10:58:20 Anna Vyhura

Today, it is impossible to imagine an ecommerce store without a review section, and this is especially true for Magento 2 platforms. While Magento offers baseline review capabilities, truly harnessing the power of customer feedback to build trust, gain insights, and directly boost sales often requires going beyond the default setup. Reviews serve as critical… Read More

Store Credit Refunds: A Complete Guide for Retailers

Store Credit Refunds: A Complete Guide for Retailers

September 25, 2024
eCommerce, Marketing
Leave a comment 2024-25-09 12:09:09 Anna Vyhura

Refund often is a pain point for merchants and customers, but it is a part of the shopping process. Store credit refunds offer a promising solution by transforming a negative experience into a new purchase opportunity.

Besides store credit as a refund option, you can discover alternative and powerful ways to use these credits to magnetize sales. However, to achieve remarkable results and deliver an exceptional experience, you must have a comprehensive understanding of this tool.

Iconic Animal Logos

Iconic Animal Logos

January 4, 2012
Web design
Leave a comment 2012-04-01 17:36:56 plumrocket

There are dozens of logos easily recognizable all over the world. Who doesn’t know the famous Coca-Cola brand or minimalist Nike sign? Or do you happen to know a person who has no idea what a bitten Apple, or a huge yellow letter “M” against a red background mean? These are iconic logos. Created in… Read More

Free Marketing Calendars 2019

Free Marketing Calendars 2019

January 15, 2019
eCommerce, Marketing
2 comments 2019-15-01 18:50:33 plumrocket

It is well-known that successful marketing depends on planning, and one of the greatest ways to avoid missing any details is to use marketing calendars 2019. Going beyond basic scheduling, a calendar can be used for all aspects of your marketing strategy: determining the target audience, setting up your business objectives, tracking resources, and a… Read More

Magento 2 Structured Data Guide: Key Types & Setup Tips

Magento 2 Structured Data Guide: Key Types & Setup Tips

October 9, 2024
Search Engines Optimization
Leave a comment 2024-09-10 16:04:45 Anna Vyhura

Some websites, especially complex ones, struggle with Google crawling. It might take time to process information and images on a page. To help search engines better understand the page’s content, you can implement structured data. Magento 2 structured data organizes information so that Google can process it more easily and quickly. Rich snippets, which appear… Read More

Testing Magento performance optimization

Testing Magento performance optimization

June 13, 2014
eCommerce, Web hosting
Leave a comment 2014-13-06 14:32:39 plumrocket

As you already know, magento site performance is an important factor. It affects your business in multiple ways such as search ranking, conversion rates, online sales, user engagement, operational costs and usability. It is what defines your online store’s place in search ranking list, and consequently determines the revenue you can expect from your Magento… Read More

Meet Magento NYC 2024: Discover Why You Can’t Miss It

Meet Magento NYC 2024: Discover Why You Can’t Miss It

September 19, 2024
eCommerce, News
Leave a comment 2024-19-09 15:41:12 Anastasiia Yaremchuk

Meet Magento NYC 2024 is just around the corner, and it promises to be one of the most insightful ecommerce events of the year. Scheduled for October 10, this year’s conference will unite Magento enthusiasts, developers, merchants, and industry leaders to share experiences and get inspired for new initiatives. In this spirit of collaboration, Plumorcket… Read More

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