Every second counts in ecommerce. A one-second delay can reduce conversions by 7%, while 53% of mobile users abandon sites that take longer than three seconds to load. For Magento 2 merchants, this is a real problem. Traditional themes like Luma often struggle to deliver the fast experiences modern shoppers expect, resulting in lower search… Read More
Things to Do to Increase Customer Loyalty
Loyal customers are what any business owners dream of day and night. Loyal customers are the synonym for stability which in its turn is the fundamental precondition of a successful enterprise. There is no need to say that increasing your customers’ loyalty is essential to the development of your e-commerce website. The key thing you… Read More
What Do You Do with Content in 2014?
It was sometimes difficult to follow all the changes the Google team have made in SEO in 2013. It is no longer the contest of links popularity, but the call to providing high quality and trustworthy content that is 100% relevant and up-to-date. The good thing is that it reflects the old SEO law “Content… Read More
Considering Affiliate Websites to Start Business Online
There has been a huge increase in launching affiliate websites lately. Many believe them to be a great way to start you e-commerce career. Let’s find out whether it is true and analyze the pros and cons of such a choice. To begin with, we’ll define the difference between traditional e-commerce and affiliate websites. The… Read More
Things to Do Before You Start an Affiliate Marketing Program
If you own an online store there is one thing you are probably constantly thinking about. It’s “How to get more customers”, isn’t it? There are numerous marketing techniques aimed at attracting users to your site, but today we are going to focus on affiliate marketing strategies. Well, having an affiliate program is like having… Read More
Holidays Are Coming: How to Gain and Retain More Customers
With Christmas spirit in the air and upcoming New Year celebrations there is one thing a far-seeing private sales site owner should do immediately – to come up with a strategy aimed at gaining more customers and making them come back to you site after the holidays are over. Today, we would like to share… Read More
A Squeeze Page as a Marketing Tool
What is a squeeze page? What are its features and functions? Why do you need them in your site? These are the questions we are going to discuss in today’s post. To begin with definition, a squeeze page is a more powerful form of the traditional landing page that is aimed at selling a single… Read More
Building an e-Commerce Site: Tips for Web Developers
Every site owner would like to have great audiences of devoted visitors, but it is especially important for e-commerce site owners. The key task of such sites is to serve clients by providing the information and products they need. Online shopping sites require professional design, smart navigation and many more preconditions to guarantee high conversions… Read More
How To Use SEO Tools in Magento Software?
Magento now provides high class e-commerce software that is gaining greater audiences from day to day. Its easy-to-use, flexible and cost-effective solutions open a wide array of opportunities for both site owners and clients. Moreover, every now and then a great number of web-development companies offer new Magento extensions, which makes the choice of Magento-based… Read More
Ways to Increase Conversion Rates by Limiting Users’ Choices
Probably, one of the most important problems many membership site owners try to solve is how to increase conversion rates. It is good to have thousands of visitors to your site every day, but it is much better to have at least hundreds of buyers per day, isn’t it? Today we are going to tell… Read More
Promotion Campaign Is not Working: What Is Wrong?
Running promotion campaigns is undoubtedly a great marketing tool. It is the fastest and the easiest way to attract visitors’ attention to your site and special offers you’ve prepared. There are many types of promotion campaigns: you can offer percentage-off coupons, limited time deals, use buy more/save more approach and offer some freebies. You can… Read More
