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Social Login for E-Commerce: Overview of the Top Online Stores

Social Login for E-Commerce: Overview of the Top Online Stores

August 19, 2025
eCommerce
Leave a comment

Nowadays people don’t want to spend time creating a new account and password every time they visit a new e-commerce website. According to the Research of Consumers Increasingly Interested in Social Login, 86% of users are bothered by the need to create accounts whenever they pass the website registration process.

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Join Plumrocket at Magento Imagine 2016!

Join Plumrocket at Magento Imagine 2016!

March 31, 2016
eCommerce, News
Leave a comment 2016-31-03 11:19:26 plumrocket

It is said that any institution can be considered mature only when it has its traditions. The conference Imagine Commerce 2016 is a new step in establishing the tradition of getting all Magento enthusiasts together in one place. And it definitely looks like the beginning of something that has come to stay. Imagine was launched… Read More

How Magento Newsletter Popup Can Grow Your Email Subscriber List?

How Magento Newsletter Popup Can Grow Your Email Subscriber List?

March 1, 2016
eCommerce, Marketing
Leave a comment 2016-01-03 04:05:19 plumrocket

Here, at Plumrocket, we always think what else we can do to meet our customers’ current needs, how else we can impress them, and what products to offer to help them boost sales, increase traffic and transform their daily routine into a flawless and enjoyable yet profitable business. Having analyzed the latest e-commerce reports and… Read More

How Size Chart Magento Extension Can Improve Your Magento Store Usability

How Size Chart Magento Extension Can Improve Your Magento Store Usability

February 18, 2015
eCommerce, Website Development
Leave a comment 2015-18-02 14:37:55 Claire

Every magento store owner should keep in mind that his site usability is very important, since this is the key to your customers’ positive user experience. And there is no need to remind that a happy client is a person who will return to you again and tell his friends about you. It is worth… Read More

Customer Loyalty Strategy Step 4: Active Support and Promotion

Customer Loyalty Strategy Step 4: Active Support and Promotion

February 11, 2015
eCommerce, Marketing
Leave a comment 2015-11-02 14:42:26 Claire

Today’s is the final post in the series devoted to customer loyalty strategy planning. We have shared with you our ideas on how to attract visitors to your Magento store, how to make them buy actively, how to win their attention back if they start losing interest in your brand. Today we are going to… Read More

Customer Loyalty Strategy Step 3: Re-engagement

Customer Loyalty Strategy Step 3: Re-engagement

February 4, 2015
eCommerce, Marketing
Leave a comment 2015-04-02 13:13:33 Claire

We’ve previously told you what techniques to use to invite more clients to your Magento store and what to do to make them buy actively. However, people are quite often unpredictable creatures, or to be more precise, there are tons of reasons why registered customers stop making purchases at your store despite all of the… Read More

Customer Loyalty Strategy Step 2: Active Participation

Customer Loyalty Strategy Step 2: Active Participation

January 28, 2015
eCommerce, Marketing
Leave a comment 2015-28-01 12:08:45 Claire

In our previous post we told you what to do in order to attract visitors to your site, as well as discussed what the first steps in planning your e-mail campaign should be. Today, we will try to clarify the key steps to be made if you want your registered customers to buy actively. Turning… Read More

Mission Impossible? How to Survive in the New SEO Reality

Mission Impossible? How to Survive in the New SEO Reality

January 21, 2015
eCommerce, Search Engines Optimization
Leave a comment 2015-21-01 14:06:25 Claire

SEO has always been and, is likely to be an ever-changing industry. Only a few years ago, all you needed for a highly ranked website was a list of keywords and fresh content. Nowadays, you have to keep in mind smart link-building, social media signals, site speed, ever-changing Google algorithms,  and, of course, the King… Read More

Customer Loyalty Strategy Step 1: Invitation and Introduction

Customer Loyalty Strategy Step 1: Invitation and Introduction

January 14, 2015
eCommerce, Marketing
Leave a comment 2015-14-01 16:18:35 Claire

Customer loyalty is to some extent similar to a love relationship between people. It can come at first sight full of passion and anticipation, or it can be a long way before you reach the highest level of mutual understanding, support and trust. The good thing about the latter is that once reached, it is… Read More

Magento Ajax Login – the Quickest Path to User Registrations

Magento Ajax Login – the Quickest Path to User Registrations

August 14, 2014
eCommerce, Marketing
Leave a comment 2014-14-08 08:36:56 plumrocket

Magento Commerce is becoming a more and more competitive industry. Each membership site owner is trying to do his best to improve user experience and attract customers to his store. Understanding that most users do not want to waste time waiting for the page to load, web developers have come up with the idea of… Read More

How private sales store can benefit from affiliate program?

How private sales store can benefit from affiliate program?

August 11, 2014
eCommerce, Marketing
Leave a comment 2014-11-08 17:12:26 plumrocket

The e-commerce website became an integral part of the nowadays overall business world. The Internet marketing industry has become more and more advanced. Affiliate programs have grown quickly since they first emerged on the market. Affiliate marketing is driven by entrepreneurs who are working at the edge of Internet marketing. Maintaining a successful affiliate program… Read More

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Magento 2 Hyvä Theme: Everything You Should Know

Magento 2 Hyvä Theme: Everything You Should Know

October 18, 2024
eCommerce
Leave a comment 2024-18-10 11:13:23 Anna Vyhura

The success of ecommerce stores mostly depends on converting website visitors into customers. However, low-performing websites can distract users and influence purchases. To thrive in the competitive sphere of e-commerce, it’s crucial to regularly optimize and improve your website to provide the best shopping experience for first-time and returning customers. For merchants facing the performance… Read More

Store Credit Refunds: A Complete Guide for Retailers

Store Credit Refunds: A Complete Guide for Retailers

September 25, 2024
eCommerce, Marketing
Leave a comment 2024-25-09 12:09:09 Anna Vyhura

Refund often is a pain point for merchants and customers, but it is a part of the shopping process. Store credit refunds offer a promising solution by transforming a negative experience into a new purchase opportunity.

Besides store credit as a refund option, you can discover alternative and powerful ways to use these credits to magnetize sales. However, to achieve remarkable results and deliver an exceptional experience, you must have a comprehensive understanding of this tool.

Free Marketing Calendars 2018

Free Marketing Calendars 2018

January 19, 2018
eCommerce, Marketing
5 comments 2018-19-01 12:51:15 plumrocket

We are happy to present you our annual compilation of free e-commerce marketing calendars! In our selection you can find the marketing calendars 2018 for the countries of North America and Latin America,  Europe,  Nordic  and Asia-Pacific regions.  At Plumrocket we are convinced that every business owner will find our marketing calendars beneficial for their businesses. What is a marketing calendar and… Read More

Must-Have Extensions to Improve Product Reviews in Magento 2

Must-Have Extensions to Improve Product Reviews in Magento 2

August 16, 2024
eCommerce, Marketing
Leave a comment 2024-16-08 10:58:20 Anna Vyhura

Today, it is impossible to imagine an ecommerce store without a review section, and this is especially true for Magento 2 platforms. While Magento offers baseline review capabilities, truly harnessing the power of customer feedback to build trust, gain insights, and directly boost sales often requires going beyond the default setup. Reviews serve as critical… Read More

Newsletter Popup Design Examples That Actually Work

Newsletter Popup Design Examples That Actually Work

January 24, 2025
eCommerce, Marketing, Web design
Leave a comment 2025-24-01 13:53:36 Anna Vyhura

When landing on the website, users often encounter a small window that encourages them to subscribe to email updates. This window is called a newsletter popup, and in exchange for an email subscription, it offers value, such as discounts, exclusive content, or news. When properly implemented, the popup may serve as an effective marketing tool, helping grow the email list and boosting customer engagement without being intrusive.

Magento 2 Structured Data Guide: Key Types & Setup Tips

Magento 2 Structured Data Guide: Key Types & Setup Tips

October 9, 2024
Search Engines Optimization
Leave a comment 2024-09-10 16:04:45 Anna Vyhura

Some websites, especially complex ones, struggle with Google crawling. It might take time to process information and images on a page. To help search engines better understand the page’s content, you can implement structured data. Magento 2 structured data organizes information so that Google can process it more easily and quickly. Rich snippets, which appear… Read More

Meet Magento NYC 2024: Discover Why You Can’t Miss It

Meet Magento NYC 2024: Discover Why You Can’t Miss It

September 19, 2024
eCommerce, News
Leave a comment 2024-19-09 15:41:12 Anastasiia Yaremchuk

Meet Magento NYC 2024 is just around the corner, and it promises to be one of the most insightful ecommerce events of the year. Scheduled for October 10, this year’s conference will unite Magento enthusiasts, developers, merchants, and industry leaders to share experiences and get inspired for new initiatives. In this spirit of collaboration, Plumorcket… Read More

Iconic Animal Logos

Iconic Animal Logos

January 4, 2012
Web design
Leave a comment 2012-04-01 17:36:56 plumrocket

There are dozens of logos easily recognizable all over the world. Who doesn’t know the famous Coca-Cola brand or minimalist Nike sign? Or do you happen to know a person who has no idea what a bitten Apple, or a huge yellow letter “M” against a red background mean? These are iconic logos. Created in… Read More

Order Tracking Page Design: DOs and DON’Ts

Order Tracking Page Design: DOs and DON’Ts

September 17, 2024
eCommerce, Marketing, Web design
Leave a comment 2024-17-09 12:21:27 Anna Vyhura

The order tracking page is the place on the website where customers can keep track of their orders and check their statuses. Optimizing this page is as necessary as optimizing the homepage or product page, because there you can encourage more sales. However, the order tracking page is different from other pages, so the optimization process and strategies used should be appropriate to its purposes.

Free Marketing Calendars 2019

Free Marketing Calendars 2019

January 15, 2019
eCommerce, Marketing
2 comments 2019-15-01 18:50:33 plumrocket

It is well-known that successful marketing depends on planning, and one of the greatest ways to avoid missing any details is to use marketing calendars 2019. Going beyond basic scheduling, a calendar can be used for all aspects of your marketing strategy: determining the target audience, setting up your business objectives, tracking resources, and a… Read More

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