Hitting a sales plateau on your Shopify store? You’ve built a great brand and curated fantastic products, but driving consistent, predictable sales growth in today’s competitive e-commerce landscape can feel like an uphill battle. The good news? You don’t have to do it alone. The Shopify App Store is brimming with powerful tools designed specifically… Read More
It’s no secret: online privacy is a major concern for consumers today. People are more aware than ever about how their data is used, and they’re demanding more control. This shift has led to new regulations like the California Consumer Privacy Act (CCPA) and its amendment, the California Privacy Rights Act (CPRA). Furthermore, similar privacy… Read More
For years, Magento (now Adobe Commerce) has been a powerhouse in the eCommerce world, known for its deep customization capabilities and robust feature set. Many successful businesses built their foundations on it. But the digital landscape waits for no one. Today, many growing brands using Magento find themselves grappling with increasing complexity, costly and time-consuming… Read More
For eCommerce businesses, California Consumer Privacy Right (CCPA) compliance should be high on your radar from 2020. Like the General Data Protection Regulation (GDPR) in Europe, CCPA focuses on protecting California customer data and giving them a right to control their personal information (read more about CCPA rights). It came into effect on January 1st,… Read More
The Magento 2.4.8 Release date is set for April 8, 2025. Also known as Adobe Commerce 2.4.8, this update focuses on enhancing security, performance, and overall platform stability. While it doesn’t introduce major new features typically seen in minor version upgrades (like 2.5.x), it includes crucial improvements and compatibility updates necessary for maintaining a secure… Read More
Magento and Shopify are quite different in their nature: one allows full control over code while the other provides an opportunity to create a website without coding skills. However, sometimes, ease of use doesn’t equal success and effectiveness. To build a thriving online store, you should consider a number of facts and compare different features… Read More
The return policies of online companies vary widely. While some e-commerce websites include no limits on returns and makes it easy to get the cash back, others have strict requirements and offer only a few days for refunds. The best return policies will provide you with multiple methods for returns, as well as options for… Read More
When landing on the website, users often encounter a small window that encourages them to subscribe to email updates. This window is called a newsletter popup, and in exchange for an email subscription, it offers value, such as discounts, exclusive content, or news. When properly implemented, the popup may serve as an effective marketing tool, helping grow the email list and boosting customer engagement without being intrusive.
High website speed not only plays a crucial role in enhancing user experience, but it’s also directly related to the bottom-line business metrics, such as conversion rates, traffic, and revenue. This correlation has been thoroughly researched, especially after Google Search announced the use of Core Web Vitals in ranking factor in 2021.
The success of e-commerce stores mostly depends on converting website visitors into customers. However, low-performing websites can distract users and influence purchases. To thrive in the competitive sphere of e-commerce, it’s crucial to regularly optimize and improve your website to provide the best shopping experience for first-time and returning customers. Magento 2 ecommerce platform, besides… Read More