In the fast-paced world of online retail, choosing the right ecommerce platform can make or break your business. Two of the most popular contenders—Wix and Squarespace—offer all-in-one website builders with robust ecommerce capabilities. But when it comes to running a successful online store, which one gives your business the edge?
When building a website, one of the first decisions you’ll face is whether to go with a custom website design or use a template website. This choice can significantly impact your site’s performance, branding, and long-term scalability. Whether you’re launching a new brand or refreshing an existing one, understanding the difference between custom vs template websites is crucial.